The best thing to try if you want to make your marketing and communications more effective? 📣 Ask for the action you want people to take. In marketing, this is a “Call to Action,” or CTA.
See our blog post, “Close Every Prospect” for 10 examples.
As I scan the news on my computer every morning, I sometimes wonder who still reads the newspaper — the actual printed-and-delivered-to-your-door-by-a-paper-boy kind. Having spent my career in a fast-paced, technology-centric field, most newspapers are simply too slow for me. By the time I’ve had my morning coffee and read …
